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MIRTA M. MARTIN, Ph.D.


Resume

Resume for Mirta M. Martin, Ph.D.


LinkedIn: www.LinkedIn.com/In/Mirta-Martin



Mirta M. Martin, Ph.D.

AREAS OF EXPERTISE
Strategic Planning
Marketing & Brand Identity
Crisis Management
Financial, Budgeting & Risk Mitigation
Stakeholder Relationship Management
Program Innovation and Funding 
FOREIGN LANGUAGES
Spanish – Native Proficiency
French – Professional Proficiency
Portuguese – Working Proficiency
PROFESSIONAL ACCOLADES
  • Named WV Educator of the Year
  • The PhD Project, Women History Month Highlighted Member
  • Named one of “Most Influential Women” in Chesterfield County
  • Metropolitan Business League Humanitarian Award for Educational Excellence
  • RichTech Technology Innovation Deployment Award
  • Named to the Anti-Terrorism Advisory Council (ATAC) in the Northern District of West Virginia
CIVIC INVOLVEMENT
Director, 2021 NASA WV Space
Grant Consortium Director, 
2021

COP President West Virginia
Council of Presidents
2018 – present

Mountain East Conference
President,
2019 – present

Director representing theAmericas
International Association of
Universities Official Partner of UNESCO,
2015 - present

Chair Regents Institutions Council of Presidents, 
2015

Director Kansas Council on Economic Education, 
2014- 2017
 DISTINCTIONS & AWARDS
  • 5 Gubernatorial Appointments
    • Blue Ribbon Commission
    • State Board for Community College
    • 2 Governor’s Commissions
    • Council on the Status of Women 
  • President of the United States’ Volunteer Service Award
  • Outstanding New Program Award
SELECTED PUBLICATIONS
Martin, Mirta M; Jacob Abrams (2020), “The evolving need to diversify financial models: Impact on higher education and US university presidents.” International Association of Universities (IAU) Horizons. Volume 25, No 1, April 2020.

Cortijo-Doval, Elin; Mirta Martin, Maricel Quintana-Baker (2014), Self determination’s Intrinsic Value of Post-exile Cuban-American Women – Journal of Diversity Management. Manuscript Acceptance JDM-7386.

Feldstein, Andrew; Mirta Martin (2013), “Understanding Slow Growth in the Adoption of E-Textbooks: Distinguishing Paper and Electronic Delivery of Course Content” International Research in Education, ISSN 2327-5499, Vol. 1, No. 1, September 2013.
CIVIC INVOLVEMENT
Chamber of Commerce - Director
Kirchner Group - Managing Director
Chamber of Commerce - Board Member
NASA Space Grant Consortium -Director
Valley Hope Association - Director
Safe Harbor - Board Member
GENERAL PROFICIENCIES
Microsoft & Macintosh Office Omni /FastTrack / Basecamp/ Toggl/ Blackboard / Illumination / Zoom Excel / BRIT/ SQL / SPSS / Tabula/ QuickBooks / UltiPro / Pay Cycle/ BambooHR / Workday / SAP/ PhotoShop & Adobe
ONLINE PROFILES
  • Mirta Martin - Wikipedia
  • www.MirtaMartin.com
EXECUTIVE SUMMARY
  • 35+ years of experience performed in a variety of professional and academic settings including governance, leadership and operations, strategic planning, budgeting, compliance, brand management, customer, public and media relations, intellectual and program innovation, HR, crisis management, institutional change, inclusion and diversity initiatives
  • Strong communication, presentation, and listening skills cultivated through practical application and academic/professional publications
  • Quad-lingual with a multicultural background adept at the detection and resolution of project & program delay, risk mitigation, & technology implementation

ACADEMIC QUALIFICATIONS

Doctor of Philosophy - Virginia Commonwealth University, Richmond, Virginia
Master of Business Administration - University of Richmond
Richmond, Virginia
Bachelor of Science -Duke University
Durham, North Carolina

PROFESSIONAL EXPERIENCE
Fairmont State University, 2017 – 2022
Fairmont, West Virginia
  • Designed and Implemented various program initiatives that culminated in a net profit increase of $20.5 million
  • Lead Pilot program between university and US Air Force to foster and implement the 23rd JROTC Flight Academy in the country
  • Designed financial protocols to insulate university from risk and market forces resulting in Fairmont State being listed as the only university able to withstand financial stress indicators according to The Hechinger Report’s Financial Fitness Tracker
  • Acquired $1.8 million grant for a continued collaborative partnership with NASA’s Independent Verification and Validation Program
  • Orchestrated initiatives that created a Tutoring Center and Falcon Meals on Wheels to provide non-meal plan students with one hot meal a day and provide free program assistance to struggling students
  • Spearheaded initiative for an Administrative Exemption fromWV Higher Education Policy Commission (HEPC) oversight
  • Earned approval from NAAB for continuation of candidacy for Master of Architecture program
  • Expanded university curriculum by over 36 separate accredited higher education degrees, specializations, and programs
  • Launched a Re-Brand initiative to change general perception of Fairmont University being out of reach for underprivileged and underrepresented populations 
PROFESSIONAL BACKGROUND
Notable Appointments & Positions
  • Interim President, Ferrum College, Virginia December 2022 – present
  • Senior Education Adviser to former Mexican Presidents, Vicente Fox and Centro Fox: 2017 — 2018
  • AASCU Senior Fellow, Washington DC: 2016 — 2018
  • Presidential Adviser, Kansas Board of Regents and Fort HaysState University: 2016 — 2017
  • President, Fort Hays State University: 2014 — 2016
  • Dean and Professor of Management, Reginald F. Lewis College of Business: 2009 – 2014
  • Special Assistant to the Chancellor, Virginia CommunityCollege System: 2009
  • Regional Director, Averett University: 1995
  • Senior Vice President, First Union National Bank: 1993 — 1994
  • Vice President, Dominion Bank: 1991 — 1993
Notable Consultancy & Administrative Experience
  • Employed Gap-Analysis to guide the development of uniform processes for funds/expenditures allocation that raised ROIs by 28%
  • Reoriented sale strategies resulting in a 30% increase in retention rates and a $1,121,000 reduction in stakeholder’s sunk costs
  • Pivoted undeveloped regions and cultivated benefactor and stakeholder acquisition strategies that generated $57M++
  • Aligned marketing strategies to maximize quality and lead capture that generated a 73% increase in total revenue
  • Designed various academic & professional development courses for peers & higher education students in a multitude of topics & crossfunctional soft skills
  • Constructed & delivered multiple curricula on a variety of scientific, social, & business topics
  • Used a vertical integration strategy to re-engineer universities resulting in strategic economies of scale and increased efficiencies, research, and grant/funding opportunities
Notable Presentations & Public Engagements
  • “How to Foster a Culture of Democracy and Human Rights in the Curriculum.” International Association of Universities 16th General Conference. Dublin, Ireland. October 27, 2022.
  • “State of Higher Education.” The Center of Asian Pacific American Women: Women of Color Conference. March 12, 2022.
  • “Successfully Navigating the Administrative Labyrinth.” Panelist. West Virginia Leadership Initiative. March 1, 2022.
  • “Education: Policies, Staffing and Funding.” Panelist. The West Virginia Press Association Legislative Conference. January 7, 2022.
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